Is a 2300W professional-quality dryer with ceramic, tourmaline, black quartz, onyx, and keratin-infused grille to create smooth, shiny, and frizz-free hair. It features multiple heat and speed settings, as well as a cool shot function to help set your style. 
24 HOUR STYLE LOCKED IN: The OPTIheat Technology delivers consistent heat from root to tip, for long-lasting curls and 30 percent improved styling compared to standard dry settings at 24 hours
ALL DAY ANTI-FRIZZ PROTECTION: The Illusion hair dryer has double ionic conditioning technology using tourmaline ceramic and ionic generators which work to combat static, for all day anti-frizz protection
ADJUSTABLE SETTINGS: 3 heat and 2 speed settings, plus a cool shot button.