Essentials by Loma

Max Shine Super Combo

Includes 5 Items: 

• Shampoo 355 mL
• Conditioner 355 mL
• Control Crème 198 mL
• Masque 198 mL
• Spray 59 mL

Brilliance, From Within
Shine shouldn’t just be surface-level — it’s a reflection of inner health.

This is radiance, made effortless.

Max Shine Shampoo

355 mL 12 fl. oz. - Essentials Mirror-Bright, Silicone-Free Shine

• Warm Woodsy Scent Experience
• Luxurious moisturizing shine enhancing formula rich w Protexsil™ Complex and Organic Aloe Vera Gel.

Shampoo: How to Use

1. Wet hair. Remove excess water.
2. Work 1–2 pumps into the scalp.
3. Add a little water to amplify lather.
4. Massage slowly from roots to ends.
5. Pause. Rinse thoroughly.
6. Follow with Max Shine Conditioner.

Shampoo: Full Description

True shine begins with healthy, clean hair.

Max Shine Shampoo is a warm, woodsy wash that builds a soft, easy lather for a smooth-to-the-touch finish. The silicone-free formula features organic aloe vera gel for flexible slip, creatine for a sleek feel, and coconut oil to soften through the lengths. Rinse clean, then follow with Max Shine Conditioner.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

Experience Max Shine Shampoo

The creamy, clouded lather builds with a little water and wraps the scalp in cushioned comfort. As you rinse, the scent shifts from cozy ambered woods to a smooth, polished quiet that feels unhurried and restorative.

Max Shine Conditioner

355 mL 12 fl. oz. - Essentials Glass-Smooth, Weightless Hydration

• Fresh Clean Tropical Scent Experience
• This luxurious conditioner adds instant moisture, shine, and manageability to all hair types.

Conditioner: How to Use

1. After shampooing, squeeze out excess water.
2. Apply 1–2 pumps from mid-lengths to ends.
3. Comb through for even slip.
4. Pause 1–3 minutes for deeper softness.
5. Rinse thoroughly. Style as usual.

Conditioner: Full Description

True shine begins with healthy, clean hair.

Max Shine Conditioner is a fresh, clean-tropical finish that delivers lightweight hydration and smooth, easy slip from mid-lengths to ends. Jojoba protein supports a soft, glossy look; shea butter lends cushioned smoothness; and coconut oil adds sleek, comb-through slip. Rinse for a polished, touchable feel—an effortless follow-up to Max Shine Shampoo.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

Experience Max Shine Conditioner

A silky veil glides through mid-lengths to ends and detangles as if the hair is floating. A fresh, sunlit aroma that softens into a gentle, beach-warm hush fills the senses when rinsed. The finish feels glossy to the touch and peacefully light.

Max Shine Masque

198 mL 6.7 fl. oz. - Essentials Deep Restoring Gloss, Zero Weight

• Cinnamon, Fall, Warm, Spicy Scent Experience.
• This hydrating masque provides intense moisture and shine.
• Strengthens and rebuilds dry brittle hair.
• Leaves hair shiny.

Masque: How to Use

1. After shampooing, squeeze out excess water.
2. Apply a generous palmful from mid-lengths to ends.
3. Comb through for even slip.
4. Pause 3–5 minutes for deep conditioning.
5. Rinse thoroughly. Use 1–3× weekly as needed.

Masque: Full Description

True shine begins with healthy, clean hair.

Max Shine Masque is a warm, cinnamon-spice treatment that delivers rich, weightless hydration for a smooth, glossy look. Baobab oil nourishes for a softer feel, shea butter cushions for sleek slip, and coconut oil adds supple moisture from mid-lengths to ends. Use as a weekly polish to leave hair touchably soft and light. No heaviness, just a reflective finish.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

Experience Max Shine Masque

A plush cream settles in freshly cleansed wet hair, hugging each strand with slow, indulgent slip. The spice opens bright and comforting, then melts into a mellow, ambered calm. After a brief pause and a thorough rinse, everything feels deeply smoothed and serene, as if the hair just exhaled.

Max Shine Control Crème

195 mL 6.7 fl. oz. - Essentials Versatile Medium - Strong Hold, Leave-In Styling Gloss

• Warm, Spiced Amber Scent Experience.
• This styling crème provides structure, flexibility with a firm hold while adding intense shine.

Control Crème: How to Use

1. Start with clean, towel-dried hair.
2. Work a nickel to quarter amount between palms.
3. Apply mid-lengths to ends; detail hairline for control.
4. Comb or rake for even slip and definition.
5. Air-dry for natural texture or blow-dry/diffuse to set hold.
6. On dry hair, smooth a pea-size to refine flyaways.

Control Crème: Full Description

True shine begins with healthy, clean hair.

Max Shine Control Crème is a warm, spiced-amber styling gloss that sets a smooth, polished look with medium–strong control. Lemon protein lends surface smoothness, turmeric extract supports a vibrant, refined finish, and jojoba oil adds weightless slip for easy definition on damp hair. On dry hair, the soft crème can be used to define or piece strands.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

Experience Max Shine Control Crème

In the hands, the crème feels slick and glossy, releasing a gentle breath of spice and amber. As it meets the hair, that slip turns to a light, shapeable stick that helps you place edges and define texture with precision. While it dries, the formula warms and softens. A final pass of the fingers reveals a satin, sculpted finish that feels super soft, looks polished, and stays touchable from root to ends.

Max Shine Spray

59 mL 2.0 fl. oz. - Essentials Weightless, Mirror-Bright Mist

• Crisp Fresh Clean Citrus Scent Experience.
• Instant shine, anti frizz, luster and thermal protection for all hair types.

Spray: How to Use

1. Shake well.
2. Hold 8–10 inches from hair.
3. Lightly mist over dry hair to finish.
4. Smooth with hands or brush.
5. Layer as needed for extra gloss.

Spray: Full Description

True shine begins with healthy, clean hair.

Max Shine Spray is a crisp, fresh-citrus spray that adds a lightweight, mirror-bright sheen on dry hair. Carrot protein lends a smooth, glossy look; grapefruit essential oil adds bright polish; and ginger extract brings a refined, touchable finish. Mist lightly, smooth with hands or a brush, and layer as needed for extra gloss. Includes thermal protection to 450º.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

Experience Max Shine Spray

A micro-fine cloud kisses dry hair and disappears almost instantly. Bright citrus lands first, clean and uplifting, then softens into a gentle uplifting glow. The touch is feather-light, and the look reads polished, like the final quiet note at the end of a spa ritual.

FAQ

How is Max Shine different from typical “gloss” products?

Max Shine is shine-first care, not a heavy topcoat. It helps smooth the hair’s surface for a polished look, while keeping hair soft, flexible, and touchable.

What is the Max Shine collection and what does it do?

Max Shine is a shine-enhancing routine—shampoo, conditioner, masque, control crème, and spray—made to help reduce the look of dullness and leave hair feeling silky, light, and smooth.

Are these heavy formulas that will weigh my hair down?

It’s designed to feel lightweight and clean. Start with less product (especially on fine hair) and build where you need more smoothing, typically mid-lengths to ends.

Will it help if my hair is dry or looks matte?

Yes. Used as a routine, Max Shine helps improve softness and slip so hair looks more luminous and feels more conditioned over time.

Is it suitable for curls and coils?

Yes. Max Shine works in harmony with natural texture. For extra support, use Control Crème to define without crunch or stiffness. Use a pea-size per section, rake through, scrunch, then air-dry or diffuse on low.