Brewed with hops from the Alsace region of France, famed for its rich gastronomy and brewing heritage. Crisp, golden and perfectly balanced, 1664 Bière truly delivers a taste suprême.

1664 Bière - a beautifully balanced and sessionable lager made with signature hops from the French region of Alsace. The flavourful 1664 Bière taste profile with its subtle bitter twist is designed for easy drinking refreshment and perfect for bringing people together, crafted with a touch of ‘je-ne-sais quoi’. Our 350 years of uncompromising conviction in who we are and what we do enables us to consistently produce quality lager and ensure our drinkers experience the undeniable French commitment to pleasure